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USC Football

The New #RecruitingGame

July 13, 2021

Just 53 days left till the Trojans take on San Jose St.?--Thank you!

July's dead period has the fans from all over the country picking fights amongst each other, eating their own, and waiting for fall camps to open.--And that's before they start talking about their football teams!

If you've been paying attention and reading the room, then you know USC fan's tensions are rising as fast as the summer heat.  Recruiting has been going well enough, until recently, and when Trojan fans sense trouble, they let their imaginations run wild.  

So while everyone is coming up with their worst doomsday scenarios, let me say, #CalmDown.

Or join USC's #Recruiting movement.  Because if the coaches can't communicate with the recruits, the players will show them how. 

I was hoping that during the next 7 weeks, everyone will put their opinions aside and wish for the same thing; continued recruiting success and looking forward to the season opener.   Hey,we recognize that USC's football life relies on recruiting.  But it's been over a year in certain parts of the country where friends and family can assemble waving Victory Salutes or pounding 8-Claps; try and remember that when attempting to win your next pointless argument that you'll have zero control over the outcome.  #AgreeToDisagree

July is also the time of year when coaches punch their reset buttons and make the necessary adjustments coming out of vacation.--A brief educational sabbatical to reflect on what worked and what needs to be reworked.

For members of USC’s staff, a few should be asking themself, how is the recruiting game changing?  

It's changing as fast as the next Twitter trend, and the recruits are teaching the traditional recruiters how to play the #Game.

Remember when flashing or the mere suggestion of money to a recruit was considered taboo?   

Now it's encouraged. 

It's leverage.  

Having third parties being involved with recruiting is essential going forward.  Think of Phil Knight making 6-figure financial obligations to players on the Oregon Ducks roster.  Talk about a lure!

Feeling the love from a coaching staff is one thing.  But getting a sampling of Ohana from celebrities and entertainers encouraging you where to go to school might carry more significance.  I mean, if Phil Knight can drop by and offer a contract, then I suppose it's okay for Dr. Dre to send 2023 recruit Matayo Uiagalelei music to sample with the allure of attending USC as the purpose.

Why can't Clay Helton talk about a recruit publicly?   

How far away are we from having a coach on staff mentioning a recruit's name publicly?   What happens if a coach likes or retweets something that one of their players or recruits makes about USC recruiting; Is that a violation?  There are so many loopholes and gray areas to be exploited that it’s only a matter of time before schools use their Twitter and TikTok accounts to communicate with recruits.

Have we reached the point where #Recruiting is replacing traditional recruiting?  Meet the new electronic billboards of tomorrow where trending influences decisions.

If coaches are poor communicators or just not into recruiting and kissing the backsides of teenagers, then they better be tremendous developers of talent or know how to use the #WeWant function.

The recruits learned a lesson throughout the COVID separation;  #LetThemPlay

To all of you traditional coaches.
#LearnTheRules and #PlayTheGame

Discussion from...

The New #RecruitingGame

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